On March 30, 1984, British Airways gave away all the airplane seats from the United States to London to the American people in gratitude of their patronage.
A contest was held by putting ads in city newspapers with coupons. One would send in the completed form for a drawing for a flight that day for two, three nights at a London hotel and a return flight anytime up to a year away! You chose the city you wanted to fly from. Seats were assigned first to the supersonic flights, then first class on the 747s and on down until every seat was filled going from a BA departure airport in the United States to London on that day.
I was in Orlando, Florida working on a prison design the day the advertisement came out, a few weeks before the flights. The hotel happened to put newspapers at each door. When I ran across the ad, I became very excited. I called Keith, my work companion in the next room and pointed it out to him. At breakfast we each filled ours out. I chose Dulles International Airport. Keith, Baltimore-Washington Airport.
THEN I HAD AN IDEA!